Seed Heritage -
By Your Side
Mothers Day Campaign

A Mothers Day campaign for Seed Heritage.
Concept ideation, project management, art direction and post-production management.

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Introducing our Mother’s Day campaign, starring Ellidy Pullin and her daughter, Minnie. Together, they symbolise hope, strength, and endless love.When Ellidy’s partner, champion snowboarder Chumpy Pullin, passed away in 2020, her life was forever changed. Given the opportunity to continue their dream of having a family, Ellidy went ahead, and baby Minnie was born in October 2021.

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